About

Our Mission

Swatch Box's mission is to deliver a unique and boutique making experience, with making supplies, to your doorstep every month. 

  • Each item in your Swatch Box is hand-selected, tested, and vetted. Swatch Box brings you brands we love and stand behind. 
  • Swatch Box constantly searches for modern kits (of all the kinds), indie dyed yarn, and the functional but unusual notions on a daily basis. Why?

    Because we make, too.

WHAT WE BELIEVE

We believe in all makers...

Including the ones who haven't made yet.
Unleash that inner maker, you got this.

Makers: make what you love,
love what you make. 

 

We believe in the power of handmade...

Because nothing says "I love you" like
something made with swear words.

That kit you just received?
Go forth and make it, then gift it. 
Tell the receiver you made it with extra "love."

 

We believe in the DIY movement...

No, ((insert big retailer here)), we do not want your credit card,
nor your "special discounts/offers/freebies."
 
We want a genuine connection. 
Especially with our vendors, customers, and other makers.

Swatch Box lives to share the newest making supplies.

 

We believe in stashing all the things...
Like squirrels and ants save for the seasons ahead,
we believe in investing for making days to come.

That yarn you hate?
Keep it, you *might* use it one day.
We know, it's ugly, too.
Keep it anyway. You're welcome.

That yarn we sent you and you are not quite sure about? 
Squirrel that as well.

We believe in other small businesses...
When you purchase a Swatch Box,
you help support other small businesses.

As a small business ourselves,
we strive to support all small businesses.
Including our competitors and local yarn shops.
 


A Note from our founder:

Once upon a time, I dreamed of owning my own fabric store.

While my husband was in Iraq in 2010 - 2011, I taught myself to sew to keep myself busy and to keep my mind busy while I raised our daughter by myself. During his absence, I made handmade items and dreamed of owning a quaint little space that would be filled with fun and funky fabrics. 

Later in my sewing adventure, I opened an Etsy store and it did quite well. I was continually inspired by the fabrics I made my baby bibs with and sales indicated my customers did too. I prided myself on selling handmade, modern baby gifts. Boutiques from all over the world inquired wholesale, too. To this day, I smile at the fact that a little store in Denmark carried my items.

When my husband returned from the war front, we moved from Texas to the state of Virginia with a toddler in tow. Sadly, I had to close the doors to my Etsy store during the process of moving. But I never gave up dreaming.

When we arrived in Virginia in the fall of 2012, my dream of owning my fabric store shifted. I considered opening an online fabric store. Sadly, for many reasons, I had to place that dream on hold and I thought it would be forever until I could make it a reality. Looking back on it now, it wasn't the right season. 

During that time, I went back to school to finish my college degree and started my own copywriting and photography business for other creatives (Beryl, if you read this blog post, I could never have done any of this without you- love you). I took up knitting and immersed myself in the modern making movement, especially the Slow Fashion movement.

Fast forward to early 2017, I dusted off that fairy tale and made it a reality. Instead of customers shopping in the store I dreamed of, I decided to go the subscription box route, which is widely popular these days.

Since 2011, I've kept this dream guarded. Only my husband and closest family members knew what my heart's deepest desire was. Just a few months ago my mom said to me, "Now is the time to open your store." And now, here my dream is out in the open and a reality. Some of it is relief and sadly some of it has been grief. Of course, not every aspect of my dream has come true. But that is life, isn't it? 

Thank you for visiting my little corner of the interweb. I hope you like what you see. 

~ Stefanie